Archive | April, 2011

Trading in the Suits

Yep – for a pair of jeans, t-shirt, and tennis shoes.  It’s time to get dirty.

Actually, it’s time to get charming – I’m taking my nascent business, Charm School Marketing, into the big leagues, past the word of mouth referrals (which I love) and the one-off freelance and contract jobs (which I tolerate), toward a future of long-term relationships based on smarts & strategy, evaluation & analytics.  And, of course, toward the bigger business goals with the Deep Ellum community revitalization.

I’m thrilled.

So stay tuned for more updates.  Today, I’m in Austin, meeting with strategic partners & clients.  Tomorrow, back to Dallas to smash the champagne against the boat, then put my nose to the grindstone.